Head of Bingo
Location: London, England
Description: Goodall Brazier is employing Head of Bingo right now, this career will be situated in England. For complete informations about this career opportunity please read the description below. Location: London
Position: Head of Bingo
Salary - £70k-£90k
Responsible for the P&L of the Bingo products and developing a team to manage a large player base of recreational players and expa! nd the product into emerging regulated markets.
Responsibilities
- Develop, implement, manage and coordinate appropriate strategies to help meet KPIs and marketing/business objectives set by Senior Management.
- Accountable for Bingo product P&L.
- Responsible for the development and delivery of the products roadmaps.
- Successfully position and promote the brand generating local awareness and high equity.
- Preparation of marketing strategies, financial forecasts and budgets for product, encompassing product and competition research.
- Maintain and develop strong 3rd Party supplier relationships.
- Manage acquisition through sport channels (offline and online cross sell).
- Take ownership of development and integration projects locally and with 3rd party suppliers.
- Develop and implement successful promotions and incentives to attract new/retain existing clients via in-house websites or adver! tising partnerships.
- Conduct regular competitive and ! SWOT analysis of industry leaders.
- Analyze marketing and promotional activity and prepare reports of findings and recommendations.
- Be responsible for the implementation and the ongoing management of Bingo programs and liaise with all relevant internal departments to ensure that programs are achieving optimal levels of performance.
- Liaise with the Marketing Team to ensure Marketing programs are delivered on time and the processes are managed correctly.
- Be availability for crisis management and act as duty manager as and when required.
- Be responsible for the successful implementation of system upgrades and to be available for crisis management during upgrades.
- 3 - 5 years experience in a similar role essential.
- Strong Analysis of CRM and result implementation skills essential.
- Strong cost management skills essential.
- Marketplace awareness and understandin! g of trends essential.
- Understanding player profiles and implementing profiled CRM programs essential.
- Excellent communications skills (written, verbal and presentational) essential.
- Strong organizational skills and experience of balancing multiple projects essential.
- Evidence of strong people and project management skills essential.
- Ability to develop strong working relationships with internal and third party providers essential.
- Strong customer ethos and the ability to channel insight into profitable deliverables essential.
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If you were eligible to this career, please give us your resume, with salary requirements and a resume to Goodall Brazier.
Interested on this career, just click on the Apply button, you will be redirected to the official website
This career will be opened on: Mon, 04 Nov 2013 21:31:33 GMT
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